Facebook To One Billion & Beyond.

This week Facebook passed the finish line to whopping 1 BILLION users! For many people Facebook has become a part of their everyday lives, while for others Facebook has become what some would call a nuisance. When speaking with a group of my college friends this weekend we all discussed the evolution of Facebook. How a Facebook we once knew was a way to meet your college roommate, or speak with family and friends living faraway or abroad that you may not have been able to keep in touch with for long periods of time. Come to think of it Facebook was actually a social media site and not an advertising ploy with spam and popups all over your newsfeed. I found that after speaking with my friends that a lot of them weren’t considering themselves avid users on Facebook anymore. Many said they kept their Facebook for school projects or because a class require them to, while a lot discussed how sooner than later they will probably be deactivating their accounts.

Facebook Homepage 2005

Facebook Homepage 2007

Facebook Homepage 2012



When really digging down to the core problem of any social media website, a lot of us can agree that privacy definitely can play a huge role. I find that many people especially college students are leaning away from Facebook because of the constant changes and updates that are made. Facebook doesn’t necessarily give you the option whether or not to update your profile, it more so gives users a deadline before the change is automatic. For many of us this seems a bit forceful, as Facebook advances more and more details about users personal lives are a required and less privacy is available.

Thinking back to the “ice ages” when Facebook was just a simple social media website to catch up with friends and adding a few pictures, many of us realize these days are over. The simple Facebook profile no longer exists with updates such as “Timeline” and many more to come… we have found that now many are switching to simpler social media sites such as Twitter and Instagram where privacy isn’t yet a thing of the past.


The Next Billion

Now the real question lies how will Facebook prepare for it’s next billion users and what changes will this imply? It seems that this could be a finish line Facebook may never cross. With China not allowing users on the social media site we may see a major halt in Facebook’s growth and with most of Facebook’s leading users (U.S.) already onboard, it’s hard to imagine that Facebook can get much popular. China holding the number one spot in the worlds Internet use, Facebook may need to look extensively for other ways to get new members to join.

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